Product & Price optimisation

Forecasting new product potential


 Predict take-up rates of new products, expressed in volume and value. Adjust take-up rates based on marketing investment and distribution.

Modifying existing products and services


Quantify the impact of changes to existing products and services on your market position. Simulate competitor actions also.

Product deletion and consolidation


 Streamline your product line, determining the 'sweet spot' where the ideal product range is achieved and customer losses are minimised.

Pricing movement analysis


 Model the impact of pricing changes for you and your competitors, calculating price elasticities and identifying appropriate pricing bands.  

Get in touch

No-obligation, free consultation

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Call us

Phone: +61 412 276 400