Ideas testing

Shortlisting ideas


Rank up to 150 ideas, messages and offers using our advanced survey designs. Progress your most appealing ideas to the next phase.

Ideas scorecards


Know how your ideas score on extensive performance diagnostics (e.g. take-up) and emotional attributes (e.g credibility).

Refining ideas


Supplement quantitative measures with a semi-qualitative approach to gather more insight into your idea's strengths, weaknesses and the 'why'.

Market snapshot


Don't know where to start? Get a snapshot on brands, segments, behaviours, attitudes and opportunities to help you brainstorm ideas.

Get in touch

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