Rank up to 150 ideas, messages and offers using our advanced survey designs. Progress your most appealing ideas to the next phase.
Know how your ideas score on extensive performance diagnostics (e.g. take-up) and emotional attributes (e.g credibility).
Supplement quantitative measures with a semi-qualitative approach to gather more insight into your idea's strengths, weaknesses and the 'why'.
Don't know where to start? Get a snapshot on brands, segments, behaviours, attitudes and opportunities to help you brainstorm ideas.